Sometimes Even Marketers Make Mistakes
I wanted to use an example from the real world of what happens if you don’t give your pages a meta description. As you can see this example is from the Smart Passive Income – Get Started page. I did […]
I wanted to use an example from the real world of what happens if you don’t give your pages a meta description. As you can see this example is from the Smart Passive Income – Get Started page. I did […]
This post marks 6 amazing years of the SEOAndy blog being online! In that those 6 years we’ve achieved some wonderful things… 600 published articles focusing on SEO and Digital Marketing… helping thousands of website owners and developers to improve websites for […]
What is a CDN? Why do I want to use one? A CDN is a distributed network of servers hosting copies of resources from your website such as to allow for an increase in speed of your website, and potentially […]
There are a bunch of articles across the web which talk about how to optimise photos for seo, they all look at different aspects of your images – some in more detail than others. But mainly confusing and not in […]
A month ago I was dealing with an on going exploit attack against the SEOAndy wordpress installation. We had been attacked many time before, but never on this scale. This blog is a look at exactly how we were attacked […]
For many the hardest part of blogging and writing content is not actually writing, but rather the discovery of ideas for content to write about. If you have just started a blog you may have a ton of ideas, great […]
Over the past few years I’ve been lucky enough (and unlucky enough) to work with a large number of website hosting providers across the world. However, there are certain criteria that I look to answer for each website with its […]
If you are thinking about hiring an SEO consultant, such as myself (hello!), then you are looking for help in the promotion of your website within search engines and possibly to increase the number of site conversions too. In reaching […]
Creating 301 Redirects can be a fiddly job, writing out a redirect one by one can take an age – even for an SEO with experience we don’t want to be sat there writing out the redirects. So instead to […]
Every few weeks I talk with a client about the potential impact redesigning a website could have on their business, both in the long and short-term. Inevitably, the website redesign will in the long-term have an objective to increase conversions […]
Seriously, you too can get to be the top of Google search rankings for your chosen keyword or key phrase. This blog post is going to be the longest in history, ever ever … ok, let’s be honest it won’t, […]
The web address or “username” of a page (or profile) is an important part any facebook page, and digital marketing plan. In general something short and snappy is ideal – though short and descriptive can be just as good from […]
Having spoke about making the most of twitter previously, it makes sense that I continue the theme of effective use of social media for selling online. The reason I say effectively is that as Richard Branson says “There’s no guarantee […]
Twitter is, unlike Facebook, a true communication tool. Facebook was once, but is today simply a content syndication system for businesses – and for the average user it is too. Twitter, on the other hand, is all about communication and […]
Update 17/Aug/14 – 10% Rate Attack – https://seoandy.net/maintenance/ === Even now a day after it’s peak, as I write this I am keenly aware that there is an on going DDOS (distributed denial of service) Attack against SEOAndy.net – so whilst […]
The perfect call to action is kind of a mythological creature, it’s something so rare that actually for many it may as well be extinct. But the reason for this is not that the Perfect Call To Action doesn’t exist, […]
You will all of heard of how body language can affect things like the outcome of an interview or meeting, but did you realise that actually its not just what happens in that meeting that can be affected – but […]
For a while I’ve been asked about my favourite books and resources, things that help me do my job or have inspired me somehow. I usually would reel off a list of 3 or 4 that are awesome, but they […]
SEO Myths are something that appear almost daily to my inbox, but its not people who know they are myths – its people asking for advice based on what they see as factual information (the myth). So today, I want […]
The curse of knowledge is a mental block & phenomenon which means that a better-informed person may find it difficult to communicate a point to a lesser-informed person or group. It’s an effect which can cause no end of issue for […]
I am going to step out of my comfort zone, really really far from my comfort zone, and do something utterly bonkers for Macmillan Cancer Support. If you don’t know what Macmillan Cancer Support do, they are are a charity […]
I am not really a big user of instagram for myself, however for individuals wanting more engagement or businesses wanting more interaction, Instagram has shown itself to be extremely useful in the world of Social Media and Digital Marketing. And […]
It’s been a few years since I began harking on about how Microformats and Structured Data would change search results and enable the world we live in to evolve – I even mentioned it in 2008 in one of my frist […]
Around a month ago I was introduced to a new online tool / app called Canva by Guy Kawasaki, Peg Fitzpatrick & Mari Smith in a Google Hangout. Its a simple tool that runs through your web browser and is Free to […]
Coming up with an idea and creating a great blog around it isn’t easy, we all know this. But what if I told you that you can almost forget about the technical SEO for the implementation if you simply follow […]
Registrations forms are a pain in the backside, if its not forcing me to enter a password twice and it not asking me for information that you don’t need then it’s probably that stupid squinty captcha text that is either really […]
Not everything in the world of Digital Marketing and SEO costs a fortune. Google offers a lot of help to local business owners for Free – just look at tools like Google Analytics, Google Webmaster Tools and all the advice they […]
Over the past few years I’ve subscribed to a number of coffee to your door delivery services. It started in 2012, a good few months before my interview with the founder of one such service, Kopi / Phil Wilkinson. Since […]
It’s been sometime since I wrote about the use of Keywords and Keyphrases for SEO purposes. The main reason for this is not just because Google deprecated the keywords meta tag in 2009, but also because there were so many […]
Last week Matt Cutts, Head of Webspam at Google, announced the latest generation of the Panda Algorithm (4.0). We’ve not heard much about Panda in recent months as it was moved to a monthly / rolling update incremented by the […]
As many of you will know, this month I am running for election as a local councillor. The election is taking place on May 22 and so between now and then I must be focused on that alone, and not […]
Yoast SEO is the number one SEO plugin I recommend for 99% of WordPress websites. Simple and easy to use it’s clear to see why so many people really love the plugin, even us digital marketing folk. So a few […]
So last week I was fortunate enough to travel to Brighton (UK) to attend one of the best SEO Conferences I know of, BrightonSEO. I attended more presentations and took part in more discussions with industry experts than I even […]
One of the things I love most about my job is that I get to talk to a wide variety of people about the world of Digital Marketing and SEO. I’ve been lucky enough to talk with some amazing folks […]
25 Million users… 47% of US online shoppers have made purchases based on what they’ve seen on Pinterest. The figures are exciting and with Pinterest predicting at least 20% growth in the coming year, is this really something to miss […]
Storytelling is something I touched on last week as a way to sell your products online, I was inspired to write about it after reading a few blogs which discussed how actually we are all quite bored of corporate buzzwords […]
Today, in London, there is a conference taking place called Catalyst #EUCatalyst – the conference is aimed at growing multi-channel platforms such that it becomes part of every online business that sells products. Multi-Channel is the selling of products across […]
People don’t buy what you do, they buy why you do it. ~Simon Sinek, Startwithwhy.com One of the biggest secrets to selling your products or services online is to remember the above quote and more importantly put it into practice. […]
It’s now about 6 years since I first read “Screw It, Let’s Do It” by Richard Branson. It’s like a number of autobiographies I’ve read, very empowering – its a story which gives you the drive to know you can […]
We all know about email marketing and how much it can help drive business and increase conversions (as well as traffic). We’ve all got our favourite tools to do that, mine is MailChimp, I just love how simple and easy […]
In just six days the social media phenomenon which is the #Selfie trend helped raise much awareness of Cancer and the various charities around it. At the time, I saw hundreds of them in my feed in just 24 hours, […]
When you think about promoting your business online, most people will think “social media” is the way to go – They will have heard the stories of how social media has led to companies being valued in the Billions and […]
A few minutes ago we made a big change to SEOAndy, we moved from seoandy.com to seoandy.NET We’ve thought about and discussed this move since around Christmas time and today (23 march) we finally made the move. It’s not been […]
Becoming a success is about taking action, now! You can read any number of articles from any number of websites or magazines, but nothing will happen until you take action. So today, I’m not going to ask you to read […]
Cats are amazing creatures, they have been around for thousands of years, they are cute, they can be evil / grumpy, they are very expressive, they are pretty much always amusing, they’re a bit like mice in the Hitchhikers Guide […]
As many readers know I am passionate about getting young people into the Digital Jobs World. In recent weeks we’ve looked on this blog about “Manchester’s Destiny” and I’ve had near constant discussions with young people, local councillors, apprentice facilitators […]
Having written twice about SEO of Photography I don’t feel the need to duplicate content about SEO for Wedding Photographers or in general about image search optimisation for the web. However I do want to introduce you to a great […]
Over the past few weeks I have been back out on the road seeing clients, giving social media training and attending the odd conference. It’s given me time to really think about where SEO Andy is and why it’s become […]
This isn’t the normal post you see here on SEO Andy. This is a post about the ever changing digital world in which we live, and how Manchester in particular is working towards that future. But it’s not just building […]